About Moment Group

Moment Group – shaping the experience industry

Moment Group’s aim is to be one of the leading players in shaping the future of the experience industry. The Group operates in three business areas with the aims of growing within existing segments and opening up new business areas. Our appetite for growth is explicit and interesting acquisition opportunities are evaluated on an ongoing basis. This resulted in the 2017 acquisition by Moment Group of the brand engagement agency Minnesota Communication and the Ballbreaker activity centre, leading to growth of 22 per cent for the Group in 2017.

Moment Group is one of the leading players within the Nordic experience industry. The Group creates experiences for more than 2 million guests every year. Moment Group operations are conducted in three business areas from offices in Gothenburg, Stockholm, Copenhagen, Oslo, Hamburg, Falkenberg and Växjö. Moment Group is listed on Nasdaq Stockholm, Main Market.

Hansen and Minnesota Communication operate in the business area Event, and together they are the largest operator in the Nordic events industry. Hansen plans, develops and implements events that are firmly established in the client’s business strategy. Minnesota works with brand engagement, which means it helps customers create arenas for dialogues and participation through meetings, experiences and digital solutions.

In the Live Entertainment business area, 2Entertain produces musicals, theatre, shows and concerts. It creates special-order entertainment, arranges artists for corporate customers and runs five theatre venues. 2Entertain also runs the ticket booking site SHOWTIC.se.

The Wallmans Group operates in the Venues business area. Wallmans Group runs eight venues in the Nordics where six offer Cabaret experiences – Wallmans in Stockholm, Copenhagen and Oslo, Golden Hits and Hamburger Börs in Stockholm and Kungsportshuset in Gothenburg. Two are modern activity centres with associated food and beverage serving – Ballbreaker in Stockholm and STAR Bowling in Gothenburg. Wallmans Group also produces its own concepts; Wallmans, Golden Hits and The Concept. Kungsportshuset in Gothenburg also hosts KPH Matbar – a Scandinavian dining experience with flavours from around the world.